About Crave Candles Co®

Meet Our Founder

Birmingham born and raised, Lori is passionate about helping others create the most memorable moments with those they love most. Using her business background to create products that bring people together is the driving force behind her work. Lori is proud to be part of the thriving local business movement in the Birmingham-metro area. Lori loves to give back by creating jobs in her community.

A graduate of Auburn University, Lori is a proud mother of four. One of her greatest joys are to inspire others to live and achieve their dreams!


Our Story and Our Purpose

Simply put, Crave Candles began as a hobby in the home of owner, Lori Newell. Lori began sharing her hobby with friends and family as gifts, and as they say, "the rest is history".

Today, Lori believes life is best lived with passion. That's why Crave Candles is so passionate about helping make your house a warm and inviting home. At Crave, our attention to detail makes your home shine.

We provide 100% customer satisfaction through our relationship with you and our community. We take pride in recycling used bottles from wine and spirits and re-purpose them to create beautiful candle holders. As a family-owned business, Crave is inspired by the rich history of Birmingham, which influenced our Steel City Collection. Crave Candles is all about quality and we are proud to share our collections, crafted locally by our hands to your home.